Nintendo has been shapingthe world of entertainment and innovation since 1889.

With a legacy that began in 1889, Nintendo continues to push the boundaries of entertainment by combining timeless storytelling with cutting-edge innovation. It`s not just about games — it`s about creating joy.

Vision & Mission

Vision team

🌟 Vision Statement

To create a world full of smiles through the power of play. We believe that games aren`t just about winning or losing — they`re about having fun, sharing moments, and sparking joy across all ages. At Nintendo, our dream is simple: to make people smile, wherever they are in the world.
Mission in action

🎮 Mission Statement

To craft playful, creative, and unforgettable experiences that bring people together. From building epic adventures with Mario to catching `em all with Pokémon, our mission is to keep pushing the boundaries of fun. We mix imagination, storytelling, and innovation to deliver games that connect generations, fuel curiosity, and turn everyday moments into lasting memories.

CSR Information

Putting Smiles on the Faces of Everyone Nintendo Touches
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1. Working to create products that can be enjoyed with peace of mind.

Our History

We`ve been dedicated to our mission for a long time — since 1889, in fact.

1889

1889

The Beginning

Fusajiro Yamauchi began a small business manufacturing Hanafuda playing cards in Kyoto, Japan.

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Meet Our Team

At the heart of Nintendo is a passionate team of creators, innovators, and leaders who bring fun to life. Together, they turn bold ideas into unforgettable gaming experiences for players around the world.

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